Founded in 2013 in Karachi, Ochre was conceptualized to address the pressing need for a fashion clothing brand that could provide good quality and reasonably priced attire for both young boys and girls. Recognizing the gap in the market, Ochre set out to fulfill this need by offering stylish yet affordable options for children\s fashion. Since its establishment, the brand has remained dedicated to delivering on its commitment, making it a popular choice among parents seeking high-quality and cost-effective clothing for their children. Ochre has successfully carved a niche for itself in meeting the fashion requirements of the young demographic in Karachi.