Marketing automation can boost customer loyalty, here is how
This best marketing automation software in 2021 is widely used in digital advertising where brands place limits on how often consumers receive certain adverts or information. Say, for example, you are having a sale, while customers would love to be reminded of the sale, too much information can result in an overload or spamming which will make customers think that you are pushing them to buy. By keeping the message frequency capped, you can avoid overwhelming your customers with outreach.
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